SEO (Search engine optimization) is the essential thing to get traffic from search engines and it usually divides into two parts, off-page and on-page.
Off-page refers all things when we do off for our site, such as social media sharing, link building etc.
On-page refers all things which we do live on for our site. In this post, we will specially discuss the on-page SEO in 2016. In this part of SEO, we work on the target keyword to optimize for search engines and we want to, that keyword get high rank in SERPs and we apply certain techniques such as optimizing title, meta description, keywords placement, writing high-quality content and many other factors. This most important technique to get massive traffic from search engines which are necessary for the establishment of a successful blog or website.
Top 7 on-page SEO techniques in 2016
In the below I provided some essential on-page techniques in 2016, which is more important to increase your blog or website visibility in search engines such as Google, Yahoo, Bing etc.
1. Optimize your post titles
Titles are a very important factor for your site and the first thing which search engines pull into search results. So, this important to make your post titles meaningful and interesting and use your main keyword in the title. A better title not only attracts the visitors as well as search engines also.
2. Optimize your permalinks
Your post URLs structure is also an important thing in on-page SEO. You also need to make your post URLs, search engines friendly. Use your target keywords in post URL instead of using the symbols, brackets, comma, and other special characters. To separate two strings, use only dishes and make sure to create a pretty URL for your post. For example, you are writing an article about ” health benefits of apple” your article URL’s structure should have like this
www.domine.com/heath-benefits-of-apple/ instead of
3. Optimize your images
Images are not only making you contains pretty, but it can generate some extra traffic for your site. It depends on how much you have optimized your images correctly. In the below some tips to make your images search engines friendly.
Name and Title, use your target keywords in image name and differentiate two keywords with dishes. For example, you are writing a post about “health benefits of apple” your image title should have such as “health-benefits-apple” instead of using the default image name.
Use ALT tag, this tag tells about your images to search engines, so you should use ALT tags with your post images.
Compressed your images, don’t use the large file images in your posts because it increases the site loading time which is harmful for the site. Use only compressed smaller file size images in your site.
4. Use of heading tags.
Correctly use of heading tags is a truly important factor in SEO. When you are writing an article, divide it into smaller sections and paragraphs and should use different heading tags such as h1, h2, h3 to highlight different headlines. An H1 tag is used only for the post title and use other heading tags like h2, h3 in the post body but don’t use these so many time in a post as it looks like as negative SEO practice.
5. Meta description
Meta description is the short summary of your post. It usually appears in the search results along with your post title. Visitors can get a quick idea about a post, what is your web page about. You should write a Meta description for every post and use your main keywords again here and limit your description to 150 characters including space. A pretty Meta description can in increase the CTR and can gain more traffic from search engines.
6. Keywords density
Using your targeted keywords in throughout in your post body is also important, but keyword stuffing is avoided because in these days Google makes their policy restricted about keywords stuffing and they usually penalized the keyword stuffing sites. So, keep your target keyword up to 2-3% in your contains only.
7. Internal Linking
Including the internal links in your contains is another recommended factor in on-page SEO. Google is not only counting the site external links, but also give importance to internal links also. The other hand internal links will help your site visitors to spend more time on your site. In the result, your site page preview will increase and reduce the bounce rate. So, you should link out to related posts from your site.
So, friends this some essential factors to improve your on-page SEO 2016. After the implement these things on your site, you will obviously able to get more traffic to your site. Feel free and share your thoughts with us in the comment section.